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Shopware 6 - Product Feedback & Ideas: Analytics & Dashboards

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Shopware Analytics - 2ⁿᵈ Iteration

Following the launch of the first iteration of Shopware Analytics, we are continuing to develop the next iterations, which will further enhance functionalities. Additionally, we will steadily introduce a series of new dashboards featuring more metric visualizations. These updates will be rolled out independently of Shopware minor releases, leveraging the flexibility of our App-based service.

We invite you to explore the new features of Shopware Analytics and share your feedback. Your insights and feedback will be considered during development to ensure continuous improvement.

Here you can find the original feedback, which was the base of the first iteration: https://feedback.shopware.com/forums/942607/suggestions/45651289

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AdminJonas Fuchs (Product Manager Data & Services, shopware AG) shared this idea  ·   ·  Report…  ·  Admin →
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  • GJC commented  ·   ·  Report

    It would be nice to see an overview of the number of website visitors. So that you can also recognize a trend.

  • Holger Ronecker commented  ·   ·  Report

    comparing metrics with previouse times is an important feature

  • Kevin Fritsch commented  ·   ·  Report

    Better than before - but still not enough - it's missing:

    - Analysis by tops / flops products and categories
    - Conversion rate
    - Visitors
    - Number of sales per product

  • Christian Bättig commented  ·   ·  Report

    Wow, super!!!!!

    Es wäre gut, wenn ich den Filter (Verkaufskanäle, Kundengruppen) beibehalten könnte.

    Grüsse aus der Schweiz

    English:

    Wow, super!!!!!

    It would be good if I could keep the filter (sales channels, customer groups).

    Greetings from Switzerland

    (Edited by admin)
  • Violetta Teplakova commented  ·   ·  Report

    Hello!

    Thank you for this fantastic tool, it has a lot of potential!

    Here are a few suggestions for improvements:

    1. Number of new customers, specifically those who have ordered for the first time in the last X days.
    2. Source of the customers.
    3. Popular search terms.
    4. Ability to compare data from two or more months side by side.
    5. Number of items sold per product within a selected timeframe.
    6. Orders with coupons/codes categorized by the most and least used.
    7. Abandoned carts.
    8. Orders categorized by quarter/week/day/time/gender.
    9. And of course, visitors/real-time visitors/visitors by category/page.

    These are just a few ideas that I believe would make many users of your plugin very happy. :)

    Thank you and best of luck!

  • Marco Samuels commented  ·   ·  Report

    Hi

    It would be great if we could select different payment status for the analytics. Like "paid" + "paid partially" + "open" in a select menu (accordingly to the status set by the shop itself). At the moment it does only consider orders with the status "paid". Many thanks for considering!

  • Marc Cheng commented  ·   ·  Report

    Moin,

    ein paar Dinge die wir aus unseren Erfahrungen zusätzlich gerne mit drin hätten:

    - Gesamtumsatz einstellbar mit noch unbezahlten Bestellungen und nicht nur als bezahlt markierte
    - Durchschnittlicher Bestellwert einstellbar mit noch unbezahlten Bestellungen und nicht nur als bezahlt markierte
    - Kunden einstellbar nur aktive Kunden, die mindestens einmal bestellt haben, innerhalb eines Zeitraumes x

    English:
    A few things that we would like to see added based on our experience:

    - Total turnover adjustable with still unpaid orders and not only orders marked as paid
    - Average order value can be set with unpaid orders and not just those marked as paid
    - Customers can only be set for active customers who have ordered at least once within a period x

    (Edited by admin)
  • Benedikt Wurmer commented  ·   ·  Report

    Es wäre super, wenn man noch eine Gewinnberechnung erstellen würde, anhand von Einkaufspreisen und Verkaufspreisen und abzug der Versandkosten.
    –
    EN It would be great if a profit calculation could be made using purchase prices and sales prices and deducting shipping costs.

    (Edited by admin)
  • Manuel Fichtner commented  ·   ·  Report

    Endlich! Das hat wirklich lange gefehlt!

    English:
    At last! It's been a long time coming!

    (Edited by admin)
  • Alex Dal commented  ·   ·  Report

    Kennzahlen zu aktuellen Besuchern (mobile & Desktop), Seitenaufrufen, Artikeln nach Verkäufen und beliebte Suchbegriffe

    English:
    Key figures on current visitors (mobile & desktop), page views, articles by sales and popular search terms

    (Edited by admin)
  • Mario Bölt commented  ·   ·  Report

    Real-time shopping cart and user statistics. View of the current number of shopping cart (including content and amount) per user plus the number of unique and human visitors as a real-time statistics data of the last 10 minutes

  • Wilfried Kötz commented  ·   ·  Report

    Die Umsatzanzeige sollte auch die Mehrwertsteuer sowie die anteiligen Versandkosten ausweisen können. Das würde einiges an Arbeit in der Buchhaltung und in Verbindung mit der Umsatzsteuer-Voranmeldung für das Finanzamt erleichtern und wäre zumindest eine gute Kontrolle.
    –
    EN
    The sales report should also be able to show the VAT and the proportionate shipping costs. This would make a lot of work easier in accounting and in connection with the advance VAT return for the tax office and would at least be a good control.

    (Edited by admin)
  • Mario Bölt commented  ·   ·  Report

    A comparison of different time periods (e.g. compared to the same period last year/ month/ quarter/ week).

  • Mario Bölt commented  ·   ·  Report

    Analytics of Top Selling Products and Low Selling Products are well requested.

  • Nico Quintiens commented  ·   ·  Report

    i like to have a function so i can see stats of how many time a certain coupon code is used for a given time.
    i use tracking based on certain coupon codes, so it would be nice to see them in the stats

  • Lena Forlin commented  ·   ·  Report

    Customer feedback: All features from the Shopware 5 modules should be covered

  • Markus Käsbeck commented  ·   ·  Report

    An evaluation of the best-selling items as in Shopware 5 would be great. Otherwise we cannot identify top sellers.

  • Marco Thrum commented  ·   ·  Report

    Abbruchanalyse

    English:
    Abort analysis

    (Edited by admin)
  • Niklas Wolf commented  ·   ·  Report

    It would be very useful to have basic analytics for promotions. E.g. how often was a specific promotion used already, when were the promotions used over time, etc.

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