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Shopware 6 - Product Feedback & Ideas: Analytics & Dashboards

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Shopware Analytics - 2ⁿᵈ Iteration

Following the launch of the first iteration of Shopware Analytics, we are continuing to develop the next iterations, which will further enhance functionalities. Additionally, we will steadily introduce a series of new dashboards featuring more metric visualizations. These updates will be rolled out independently of Shopware minor releases, leveraging the flexibility of our App-based service.

We invite you to explore the new features of Shopware Analytics and share your feedback. Your insights and feedback will be considered during development to ensure continuous improvement.

Here you can find the original feedback, which was the base of the first iteration: https://feedback.shopware.com/forums/942607/suggestions/45651289

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AdminJonas Fuchs (Product Manager Data & Services, shopware AG) shared this idea  ·   ·  Report…  ·  Admin →
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  • Hakim DJABRI commented  ·   ·  Report

    Hello, I am also struggling with installing this plugin and getting the following error. :(
    "App registration for "SwagAnalytics" failed: Could not sign payload with store secret"

  • Tim Struijs commented  ·   ·  Report

    Nice work on the Analytics, however when selecting a broader date range it often results in:

    An unknown error has occurred. Please try reloading this chart.

    My guess is because the amount of data is too large.

  • Katharina Bohn commented  ·   ·  Report

    DE
    Danke für das Plugin.
    Das sind unsere Wünsche:

    - Darstellung der Sessions
    - Klicks (meistgeklickte Kategorien, LPs, Banner)
    - Infos zu Usern
    - Conversion Rate
    - Netto/Brutto Umsatz
    –
    EN
    Thanks for the plugin.
    These are our wishes:
    - Display of sessions
    - Clicks (most clicked categories, LPs, banners)
    - Information on users
    - Conversion rate
    - Net/gross turnover

    (Edited by admin)
  • Joris van Os commented  ·   ·  Report

    A few metrics that are interesting:
    Guest vs. registered customers (or orders)
    Recurring visitors
    Abandoned carts
    Newsletter subscribers

    And also sanity metrics like:
    Active products
    Products without: images, descriptions, Product numbers, Manufacturers etc. (crucial but not mandatory fields) - Same could also be interesting for categories.

  • Joris van Os commented  ·   ·  Report

    Hi there,

    It would be critical to have all monetary values would be recalculated based on a default currency (Euro's for example), instead of summing up.

    100 Swedish Crowns are for example not the same as 100 Euro's, so it can't be 200 Euro's in the dashboard.

  • Anne-Marie Dogger commented  ·   ·  Report

    EN
    Is it true that nowhere can I see which products I have sold on a day (or certain configurable period)? That was possible in shopware 5. And is also essential to keep your inventory up to date and to see if your marketing campaigns are effective....
    –
    NL
    klopt het dat ik nergens kan zien welke producten ik op een dag (of bepaalde in te stellen periode) verkocht heb? Dat kon in shopware 5 wel. En is ook essentieel om je voorraden op peil te houden en om te zien of je marketingacties effect hebben..

    (Edited by admin)
  • Elisabeth Steger commented  ·   ·  Report

    DE
    Der "Gesamtumsatz" stimmt. Der "durchschnittliche Bestellwert" erkennt leider nicht, dass ich bei der Bestellung den Warenwert auf 0 EUR gesetzt habe.
    –
    EN
    The “total turnover” is correct. Unfortunately, the “average order value” does not recognize that I set the value of goods to EUR 0 when placing the order.

    (Edited by admin)
  • Simon Nothaft commented  ·   ·  Report

    DE
    Übersicht der Anzahl an Bestellungen pro Wochentag
    Statistik pro Kunde (wann zuletzt eingeloggt, wie oft eingeloggt usw.)
    –
    EN
    Overview of the number of orders per weekday
    Statistics per customer (when last logged in, how often logged in, etc.)

    (Edited by admin)
  • Udo Lang commented  ·   ·  Report

    EN
    It would be practical to be able to determine the position of the analytics graphs yourself using drag & drop. This way you have to search the whole page from top to bottom.

    A small overview like in SW5 and additional tabs if required would be
    –
    DE
    Es wäre praktisch, die Position der Analytics Graphen mit Drag & Drop selbst bestimmen zu können. So muss man auf der ganzen Seite von oben nach unten suchen.

    Übersichtlicher ist eine kleine Übersicht wie in SW5 und bei Bedarf weitere Tabs.

    (Edited by admin)
  • Thuong-Duc Phong commented  ·   ·  Report

    EN
    Under “Discounts & promotions” it would be good if an additional column for the turnover generated was also listed. It is interesting to know, for example, which voucher generates how much turnover.
    –
    DE
    Unter "Rabatte & Aktionen" wäre gut, wenn eine zusätzliche Spalte für den erbrachten Umsatz mit aufgeführt wird. Es ist interessant zu wissen, z.B. welcher Gutschein wieviel Umsatz generiert.

    (Edited by admin)
  • Uta Will commented  ·   ·  Report

    DE
    Vielen Dank für die Einführung der Analytics-Übersicht.
    Folgende Punkte wären noch wünschenswert:

    - Auswahl zwischen Netto und Brutto-Umsätzen
    - Abgebrochene Warenkörbe inkl. Kundenname, Wert und Zahlungsart
    –
    EN
    Thank you for introducing the analytics overview.
    The following points would still be desirable:

    - Selection between net and gross sales
    - Abandoned shopping carts incl. customer name, value and payment method

    (Edited by admin)
  • Peter Ofner commented  ·   ·  Report

    DE
    Leider funktioniert das Shopware Analytics nicht. Es werden keine Kunden getrackt.
    –
    EN
    Unfortunately, Shopware Analytics is not working. No customers are tracked

    (Edited by admin)
  • Silke Wolf commented  ·   ·  Report

    DE
    Auswertungen in netto/brutto wären hilfreich
    –
    EN
    Evaluations in net/gross would be helpful

    (Edited by admin)
  • Silke Wolf commented  ·   ·  Report

    EN:
    An evaluation of the gross profit would be very helpful. Is that planned?

    DE:
    Eine Auswertung für den Rohertrag wäre sehr hilfreich. Ist das geplant?

    (Edited by admin)
  • Marcel Schuhbauer commented  ·   ·  Report

    DE
    Filtern nach Zahlungsarten

    EN
    Filter for paymentmeans

  • Holger Saß commented  ·   ·  Report

    DE
    Wenn wir die Seite /admin#/sw/extension/module/SwagAnalytics/sw-analytics aufrufen beibt Sie leider weiß ohne Inhalt. Erst wenn wir den Browser neu laden wird Sie angezeigt und die Daten sind wieder da. Das ist seit Version: 1.5.2 so und auch bei der aktuellen 1.5.4
    –
    EN
    When we call up the page /admin#/sw/extension/module/SwagAnalytics/sw-analytics, it unfortunately remains white with no content. Only when we reload the browser is it displayed and the data is there again. This has been the case since version: 1.5.2 and also with the current 1.5.4

    (Edited by admin)
  • Astrid Hölzel commented  ·   ·  Report

    DE
    Wie bekomme ich eine ordentliche Monatsabrechnung im Excel-Format erstellt, die ich an den Steuerberater weiterleiten kann? Oder noch besser wäre, wie kann man diesen direkt zum Steuerbüro weiterleiten, z. B. zu Pisa o. ä.? Bitte schnellstmögliche Antwort. Vielen Dank.
    –
    EN
    How do I get a proper monthly statement created in Excel format that I can forward to the tax consultant? Or even better, how can I forward it directly to the tax office, e.g. to Pisa or similar? Please reply as soon as possible. Thank you very much.

    (Edited by admin)
  • Andreas Lüling commented  ·   ·  Report

    DE
    Umsätze und Summen in Netto- oder Brutto-Darstellung.

    EN
    Sales and totals in net or gross presentation.

  • Ronny Schneeweiß commented  ·   ·  Report

    DE
    Aktuelle Besucherzahl derzeitig online & neue Newsletteranmeldungen
    –
    EN
    Current number of visitors online & new newsletter registrations

    (Edited by admin)
  • Klaus Senoner commented  ·   ·  Report

    DE
    - Wunschliste:
    Statistik über die Zahlen der neuen Newsletter-Anmeldungen.

    EN
    -Whishing-list:
    Statistics on the number of new newsletter registrations.

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